Register of Initiatives in Pedal Powered Logistics - RIPPL #2
The RIPPL blog continues at the website RIPPL.BIKE
The RIPPL blog continues at the website RIPPL.BIKE
Amsterdam based startup Foodlogica began trading in 2014; conducting
last mile food deliveries around
the city with two e-trikes. Clients' food is delivered to the edge of the city
and Foodlogica take it the rest of the way. After a trial period beginning in
June 2014, the company was launched in September that same year. The company
came out of the Farming the City project, run by Amsterdam based CITIES
Foundation, which works on “urban analysis, research, communication and
community-based project development.”
Foodlogica work with a small number of clients; selected for their
commitment to sustainability. The pricing structure of the company was
developed in conjunction with these clients; a base price is charged, on top of
which extra costs are incurred based on the distance and number of stops made
on the journey.
The trikes, which have a maximum payload of up to 300kg, are stored
and recharged in a shipping container, currently located at Amsterdam Food
Centre on the western edge of the city. The container itself can also be
relocated if necessary and more containers could be added in future if the
business grows; in this way the business model is easily scalable.
In September 2016, Foodlogica added some refrigerated e-trikes to their fleet. These new trikes also have a patented
suspension system.
Foodlogica have also diversified, offering the space on the side of
their trikes as advertising space; albeit for sustainable brands only. They
also offer deliveries to events and markets.
Organisation: Foodlogica
Sector: Private / Commercial
City: Amsterdam
Country: The Netherlands
Bike Manufacturer: Radkutsche
Basis: Permanent
Website: www.foodlogica.com
Do you want to add your pedal powered initiative to RIPPL?
Sector: Private / Commercial
City: Amsterdam
Country: The Netherlands
Bike Manufacturer: Radkutsche
Basis: Permanent
Website: www.foodlogica.com
Do you want to add your pedal powered initiative to RIPPL?
Sources:
farmingthecity.net
www.treehugger.com/bikes/solar-powered-cargo-trikes-offer-clean-last-mile-food-transport-amsterdam.html
www.theguardian.com/cities/2014/sep/29/amsterdam-e-trikes-revolutionise-local-food-system
amsterdamsmartcity.com/products/foodlogica
www.treehugger.com/bikes/solar-powered-cargo-trikes-offer-clean-last-mile-food-transport-amsterdam.html
www.theguardian.com/cities/2014/sep/29/amsterdam-e-trikes-revolutionise-local-food-system
amsterdamsmartcity.com/products/foodlogica